Marketing

How AI Is Revolutionizing Mobile User Acquisition in 2025

How AI Is Revolutionizing Mobile User Acquisition in 2025

In 2025, Artificial Intelligence (AI) is no longer just a futuristic concept—it’s reshaping how mobi..

Marketing

Angad Singh · Mar 26, 2025 · 7 min read

Emerging Trends in Creative Strategy: What’s Shaping the Future of Advertising?

Emerging Trends in Creative Strategy: What’s Shaping the Future of Advertising?

Marketing

Angad Singh · Mar 18, 2025 · 13 min read

Mobile Game Advertising in 2025: Key Insights and Best Practices

Mobile Game Advertising in 2025: Key Insights and Best Practices

Marketing

Angad Singh · Mar 11, 2025 · 8 min read

Perfecting Creative Workflows Process for High-Impact Mobile Game Campaigns

Perfecting Creative Workflows Process for High-Impact Mobile Game Campaigns

Marketing

Angad Singh · Feb 24, 2025 · 5 min read

Fake Ads & Mobile Gaming: How Studios Balance Clickbait, Gameplay Integrity, and Profitability

Fake Ads & Mobile Gaming: How Studios Balance Clickbait, Gameplay Integrity, and Profitability

Marketing

Angad Singh · Feb 24, 2025 · 7 min read

Steps To Mastering The Creative Workflow Process In Gaming App Marketing

Steps To Mastering The Creative Workflow Process In Gaming App Marketing

Marketing

Brijesh Bharadwaj · Feb 21, 2025 · 14 min read

Marketing Mix Modeling Made Simple for Game and App

Marketing Mix Modeling Made Simple for Game and App

Marketing

Angad Singh · Feb 18, 2025 · 5 min read

Power of Creative Ads in Mobile Games & App Marketing

Power of Creative Ads in Mobile Games & App Marketing

Marketing

Angad Singh · Feb 18, 2025 · 6 min read

Understanding the LTV to CAC Ratio in Gaming Apps: How to Define and Calculate It

Understanding the LTV to CAC Ratio in Gaming Apps: How to Define and Calculate It

Marketing

Brijesh Bharadwaj · Feb 18, 2025 · 12 min read

Unlocking Creative Insights: A Game-Changer in Mobile App Marketing

Unlocking Creative Insights: A Game-Changer in Mobile App Marketing

Marketing

Angad Singh · Feb 12, 2025 · 6 min read

$Mastering the Power of Incrementality in Mobile Games and App Marketing\n$

Mastering the Power of Incrementality in Mobile Games and App Marketing

Marketing

Angad Singh · Feb 11, 2025 · 8 min read

Strategies to Increase Mobile Gaming App Retention

Strategies to Increase Mobile Gaming App Retention

Marketing

Angad Singh · Feb 11, 2025 · 16 min read

Understanding the Difference between ROAS and ROI in Marketing

Understanding the Difference between ROAS and ROI in Marketing

Marketing

Angad Singh · Jan 27, 2025 · 8 min read

Predictive Analytics: Uses in Mobile Games and App Marketing

Predictive Analytics: Uses in Mobile Games and App Marketing

Marketing

Brijesh Bharadwaj · Jan 27, 2025 · 11 min read

Top Mobile Gaming App Marketing Strategies You Must Know

Top Mobile Gaming App Marketing Strategies You Must Know

Marketing

Angad Singh · Jan 27, 2025 · 15 min read

Understanding the Future and Basics of Creative Analytics in Gaming Apps

Understanding the Future and Basics of Creative Analytics in Gaming Apps

Marketing

Angad Singh · Jan 27, 2025 · 12 min read

Receiving Ad Attribution and Postbacks in SKAN 4.0

Receiving Ad Attribution and Postbacks in SKAN 4.0

Marketing

Shobhit Gupta · Jan 17, 2025 · 6 min read

2024 Game Studio Ad Creative Trends: What You Need to Know

2024 Game Studio Ad Creative Trends: What You Need to Know

Marketing

Angad Singh · Jan 15, 2025 · 3 min read

Creative Ad Strategies from New Mobile Games That Hit 30M+ Downloads

Creative Ad Strategies from New Mobile Games That Hit 30M+ Downloads

Marketing

Angad Singh · Dec 19, 2024 · 9 min read

How to Diagnose and Solve Creative Fatigue in Your Mobile Game Ads

How to Diagnose and Solve Creative Fatigue in Your Mobile Game Ads

Marketing

Angad Singh · Dec 10, 2024 · 9 min read

12 Tips for Crushing Q5: the Hidden Quarter Mobile Gaming UA

12 Tips for Crushing Q5: the Hidden Quarter Mobile Gaming UA

Marketing

Angad Singh · Dec 5, 2024 · 6 min read