DV360 Integration
Optimize DV360 creatives with AI, not guesswork
Segwise connects to Display & Video 360 and pulls creative-level performance data that DV360 alone can't show you. No ad network tells you why a creative works. Segwise does. AI tags every element, maps it to ROAS, catches fatigue early, generates winning iterations, and lets you query everything in plain language.
- SOC 2 Type II
- No credit card required
- Setup in 5 minutes

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Why teams choose Segwise for creative optimization
Creative Strategy Agent
Ask your DV360 creative data anything in plain language
"Which hook style drives the best ROAS?" "Compare my top creatives this month vs. last month." Segwise's AI Chat has full context across your DV360 data. Ask in plain language, get a direct answer with charts and data.


Creative Generation Agent
Generate winning ad variations from your best DV360 performers
Segwise identifies which elements made your top creatives work on DV360. The hook, the CTA, the visual style. Then it generates new variations built on those winning patterns. Test data-backed concepts instead of starting from scratch.
Creative Tagging Agent
AI tags every DV360 creative element automatically
Segwise's multimodal AI analyzes video, image, audio, and text simultaneously. It tags hooks, CTAs, product shots, emotions, and visual styles across your DV360 creatives, then maps each tag to ROAS, CPA, and LTV.

+50%
ROAS improvement
Teams using Segwise identify winning creative patterns faster and cut spend on declining ads, improving ROAS by up to 50%.
+20hrs
Saved per week
AI tagging and AI Chat replace manual creative analysis. Ask a question instead of building a report.
+30%
Increase in conversions
Data-backed creative variations generated from your top performers drive higher conversion rates across campaigns.

Integrations
15+ networks & data sources
No matter where your data is stored, Segwise offers seamless, no-code integration with your ad networks and data sources while ensuring enterprise-grade data security.
Built for DV360
Catch DV360 creative fatigue before budget is wasted
DV360 won't tell you a creative is dying until you've already overspent. Segwise monitors every active creative for declining ROAS patterns and alerts you via Slack or email days before performance crashes.
ROAS-linked creative scoring for DV360
Every creative on DV360 gets a performance score tied to ROAS, CPA, and LTV. Segwise ranks your active ads so you always know which to scale, which to refresh, and which to cut.
See DV360 data alongside 14 other networks
Creative-level ROAS, CPA, and LTV from DV360 alongside every other ad network and MMP you use. One dashboard, one source of truth. No more juggling separate reporting tools.
Frequently asked questions
What is creative optimization for DV360 ads?
Creative Optimization for DV360 is the process of using AI to understand which specific creative elements drive ROAS on Display & Video 360. Segwise goes beyond DV360's native reporting by breaking down each creative into hooks, CTAs, visuals, and audio, then mapping each element to performance metrics. No ad network shows you why a creative works. Segwise does.
How does Segwise connect to DV360?
Segwise connects to DV360 via OAuth in about 5 minutes. No API keys, no engineering. It imports up to 14 days of historical creative data on the free trial (up to 3 months on paid plans) automatically and keeps syncing in real time.
How does creative optimization help improve DV360 ROAS?
Segwise shows you which specific creative elements drive ROAS on DV360: which hooks, CTAs, visual styles, and audio choices. It catches fatiguing creatives before they waste budget, generates new variations from your winners, and lets you query your DV360 data in plain language. Teams see up to 50% ROAS improvement.
What creative elements does Segwise tag on DV360?
Hooks, CTAs, product shots, text overlays, emotional tone, visual composition, background music, voiceover style, and more. For DV360 formats like programmatic display, video, audio, CTV, the multimodal AI processes video, image, audio, and text simultaneously.
Can Segwise generate new DV360 ad creatives?
Yes. The Creative Generation Agent identifies winning patterns from your tagged DV360 data and generates new static, video, and playable ad variations, plus video storyboards. Every concept is built on elements that actually drive ROAS in your account.
What does the Segwise free trial include for creative optimization?
Full platform access for 7 days: all four AI agents (Creative Tagging, Strategy with AI Chat, Generation, Competitor Tracking), all integrations including DV360, and automatic historical data import. No credit card required.
See which DV360 creatives actually drive ROAS
Connect DV360 in 5 minutes. AI tags every creative, catches fatigue, generates winners, and answers your questions.
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