Receiving Postbacks in Different Conversion Windows with SKAN 4.0
SKAdNetwork (SKAN) 4.0 brings important updates to how mobile app install attribution works, introducing the new idea of multiple conversion windows. ..
Resource
The Future of Gaming Marketing: Next-Gen MMM is a Game-Changer
User Acquisition
Angad Singh · Jan 20, 2025 · 4 min read
A Guide for Creating High-Converting UGC Ads for Mobile Games
Angad Singh · Jan 17, 2025 · 9 min read
Receiving Ad Attribution and Postbacks in SKAN 4.0
Marketing
Shobhit Gupta · Jan 17, 2025 · 6 min read
Understanding Ad Mediation Platforms for Mobile Apps & Games
Monetization
Angad Singh · Jan 16, 2025 · 8 min read
Top Game Analytics Tools for Enhancing Player Experience
Game Analytics
Angad Singh · Jan 16, 2025 · 12 min read
2024 Game Studio Ad Creative Trends: What You Need to Know
Angad Singh · Jan 15, 2025 · 3 min read
Google Play Privacy Sandbox Implementation and Measurement Guide
Angad Singh · Jan 13, 2025 · 4 min read
A Simple Guide to Creating Awesome Playable Ads: Level Up Your Marketing
Angad Singh · Dec 31, 2024 · 4 min read
SKAN 4 Implementation and Measurement Guide
Angad Singh · Dec 30, 2024 · 5 min read
Creative Ad Strategies from New Mobile Games That Hit 30M+ Downloads
Angad Singh · Dec 19, 2024 · 9 min read
How to Diagnose and Solve Creative Fatigue in Your Mobile Game Ads
Angad Singh · Dec 10, 2024 · 9 min read
Analyzing Trends in the Top 100 New Mobile Games in 2024
Angad Singh · Dec 10, 2024 · 8 min read
12 Tips for Crushing Q5: the Hidden Quarter Mobile Gaming UA
Angad Singh · Dec 5, 2024 · 6 min read
Google's Privacy Sandbox for Mobile Attribution: Deep Dive into a Private Future
Angad Singh · Dec 4, 2024 · 6 min read
What is SKAN 4: Definition, Changes and Implementation Tips
SKAN4
Step-by-Step Tutorial for Integrating Singular with Unity for Game Developers
Angad Singh · Oct 24, 2024 · 16 min read
Mastering ROAS for Mobile Games and Apps: The Ultimate Guide
Angad Singh · Sep 13, 2024 · 13 min read
Using Data-Driven Insights to Adjust Monetization Tactics in Mobile Games
Angad Singh · Jul 16, 2024 · 9 min read
Top Gaming Events and Conferences in H2-2024: Must-Attend for Developers and Publishers
Angad Singh · Jul 12, 2024 · 4 min read
Balancing Mobile Game Economy for Long-term LTV Growth
Angad Singh · Jul 10, 2024 · 9 min read
Designing Reward Systems to Encourage Spending in Mobile Games
Angad Singh · Jul 4, 2024 · 8 min read
Implementing Effective Ad Strategies in Mobile Games Without Hurting User Experience
Angad Singh · Jul 1, 2024 · 8 min read
Comparing Different Monetization Models: Freemium, Premium, and Subscription for Mobile Games
Angad Singh · Jun 26, 2024 · 9 min read
Personalization Techniques for In-App Purchases in Mobile Games
Angad Singh · Jun 21, 2024 · 9 min read
Best Practices for Pricing and Bundling in Mobile Games
Using User Segmentation to Drive In-App Purchases in Mobile Games
Angad Singh · Jun 14, 2024 · 10 min read
Effective Strategies to Boost In-App Purchases in Mobile Games
Angad Singh · Jun 12, 2024 · 7 min read
Role of User Retention in LTV for Mobile Games
Angad Singh · Jun 11, 2024 · 7 min read
Key Metrics for Measuring LTV in Mobile Games
Angad Singh · Jun 6, 2024 · 8 min read
What is Mobile Game LTV and Why it Matters?
Angad Singh · Jun 3, 2024 · 6 min read
Effective Strategies for Implementing In-App Purchases (IAP) in Mobile Games
Angad Singh · Jun 3, 2024 · 5 min read
What are In-App Purchases (IAP) in Mobile Gaming?
Angad Singh · May 24, 2024 · 8 min read
How to Segment Users in a Mobile Gaming App?
LiveOps
Angad Singh · May 23, 2024 · 6 min read
Understand How to Retain Mobile Game Users Longer
Angad Singh · May 17, 2024 · 8 min read
How to Craft Effective In-Game Advertising Strategies at Mobile Game Studios 🛠️
Angad Singh · May 16, 2024 · 8 min read
What is In-Game Advertising for Mobile Games Studios?
Angad Singh · May 13, 2024 · 5 min read