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How to Optimize UA Budget Allocation In Mobile Advertising in 2025

How to Optimize UA Budget Allocation In Mobile Advertising in 2025

In 2025, every dollar of your user acquisition (UA) budget counts. Mobile app spending reached $150 ..

Observability

Angad Singh · May 5, 2025 · 23 min read
Mobile Gaming App User Retention Strategies and Benchmarks

Mobile Gaming App User Retention Strategies and Benchmarks

Observability

Angad Singh · Feb 7, 2025 · 11 min read

Understanding ROAS in Google Ads: A Simple Guide

Understanding ROAS in Google Ads: A Simple Guide

Observability

Angad Singh · Feb 5, 2025 · 12 min read

Privacy Sandbox on Android: A Complete Guide

Privacy Sandbox on Android: A Complete Guide

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Shobhit Gupta · Jan 27, 2025 · 8 min read

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