Fail Ads in Mobile Gaming: Lower CPI and High Mobile Ad Performance
In advertising, capturing user attention is everything! One increasingly popular tactic among UA teams, marketing leaders, and ad creative teams at mo..
User Acquisition
What is Ad Fatigue? Know, Spot, and Fix!
Angad Singh · Feb 11, 2025 · 5 min read
Leveraging Cognitive Biases in Mobile Game Ads: Real-World Examples & Psychological Theories
Angad Singh · Feb 5, 2025 · 9 min read
The Future of Gaming Marketing: Next-Gen MMM is a Game-Changer
Angad Singh · Jan 20, 2025 · 4 min read
A Guide for Creating High-Converting UGC Ads for Mobile Games
Angad Singh · Jan 17, 2025 · 9 min read
Google's Privacy Sandbox for Mobile Attribution: Deep Dive into a Private Future
Angad Singh · Dec 4, 2024 · 6 min read
