Tag: User Acquisition

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Google’s Integrated Conversion Measurement (ICM): Smarter Attribution for App Campaigns

Google’s Integrated Conversion Measurement (ICM): Smarter Attribution for App Campaigns

Angad Singh•7 min read•
How AI Is Revolutionizing Mobile User Acquisition in 2025

How AI Is Revolutionizing Mobile User Acquisition in 2025

Angad Singh•4 min read•
AppLovin Creative Sets: Complete Migration Guide for Mobile App Marketers

AppLovin Creative Sets: Complete Migration Guide for Mobile App Marketers

Angad Singh•6 min read•
Hidden Patterns in Top-Performing Creatives: Decoding Blinkit's Winning Formula

Hidden Patterns in Top-Performing Creatives: Decoding Blinkit's Winning Formula

Angad Singh•10 min read•
How Pizza Ready Cracked The Creative Code: 66M+ Installs in 2025

How Pizza Ready Cracked The Creative Code: 66M+ Installs in 2025

Angad Singh•5 min read•
Gossip Harbor's Creative Strategy Behind 20M+ Installs and $184M IAP Revenue 2025

Gossip Harbor's Creative Strategy Behind 20M+ Installs and $184M IAP Revenue 2025

Angad Singh•7 min read•
How Habby’s Latest Hit Wittle Defender Generated $1.4M in <30 Days

How Habby’s Latest Hit Wittle Defender Generated $1.4M in <30 Days

Angad Singh•8 min read•
Cracking Creatives: What Lands of Jail Can Teach UA-Teams About High-ROAS Creatives

Cracking Creatives: What Lands of Jail Can Teach UA-Teams About High-ROAS Creatives

Angad Singh•7 min read•
How RISE’s Creative Strategy Drove 2.7M+ Installs and $3.7M Revenue

How RISE’s Creative Strategy Drove 2.7M+ Installs and $3.7M Revenue

Angad Singh•4 min read•
Cracking the Code: How Dreamy Room Gained 19M+ Downloads with Winning Creatives

Cracking the Code: How Dreamy Room Gained 19M+ Downloads with Winning Creatives

Angad Singh•5 min read•
How DC: Dark Legion Made $18M in 60 Days: Their Creative Strategy

How DC: Dark Legion Made $18M in 60 Days: Their Creative Strategy

Angad Singh•3 min read•
How Idle Weapon Shop Cracked the Creative Code: 300M+ Playable Ad Impressions

How Idle Weapon Shop Cracked the Creative Code: 300M+ Playable Ad Impressions

Angad Singh•5 min read•
How Cookingdom Cooked Up a $55K/Day UA Strategy in Just 30 Days

How Cookingdom Cooked Up a $55K/Day UA Strategy in Just 30 Days

Angad Singh•4 min read•
How Screwdom 3D Cracked the Creative Code: 4 Patterns Behind its Success

How Screwdom 3D Cracked the Creative Code: 4 Patterns Behind its Success

Angad Singh•4 min read•
Cracking Creatives: What Makes Color Block Jam’s Ads a $23M Success

Cracking Creatives: What Makes Color Block Jam’s Ads a $23M Success

Angad Singh•3 min read•
Cracking the Code: How Evony's Ads Built a Winning Strategy

Cracking the Code: How Evony's Ads Built a Winning Strategy

Angad Singh•4 min read•
How Whiteout Survival's Ads Drove $1B+ in 2024

How Whiteout Survival's Ads Drove $1B+ in 2024

Angad Singh•4 min read•
How Early Monetization Supercharges User Acquisition for Mobile Games

How Early Monetization Supercharges User Acquisition for Mobile Games

Brijesh Bharadwaj•5 min read•
Unlocking the Full Potential of Mobile User Acquisition (UA) with AI

Unlocking the Full Potential of Mobile User Acquisition (UA) with AI

Angad Singh•6 min read•
Incrementality: What is it & why is it important?

Incrementality: What is it & why is it important?

Brijesh Bharadwaj•5 min read•
Receiving Ad Attribution and Postbacks in SKAN 4.0

Receiving Ad Attribution and Postbacks in SKAN 4.0

Shobhit Gupta•6 min read•
2024 Game Studio Ad Creative Trends: What You Need to Know

2024 Game Studio Ad Creative Trends: What You Need to Know

Angad Singh•2 min read•
Google Play Privacy Sandbox Implementation and Measurement Guide

Google Play Privacy Sandbox Implementation and Measurement Guide

Angad Singh•3 min read•
Creative Ad Strategies from New Mobile Games That Hit 30M+ Downloads

Creative Ad Strategies from New Mobile Games That Hit 30M+ Downloads

Angad Singh•9 min read•
How to Diagnose and Solve Creative Fatigue in Your Mobile Game Ads

How to Diagnose and Solve Creative Fatigue in Your Mobile Game Ads

Angad Singh•8 min read•
Analyzing Trends in the Top 100 New Mobile Games in 2024

Analyzing Trends in the Top 100 New Mobile Games in 2024

Angad Singh•8 min read•
12 Tips for Crushing Q5: the Hidden Quarter Mobile Gaming UA

12 Tips for Crushing Q5: the Hidden Quarter Mobile Gaming UA

Angad Singh•5 min read•