Tag: Performance Marketing

64

The 10 Essential AI Marketing Tools for Performance Creative Optimization in 2026

The 10 Essential AI Marketing Tools for Performance Creative Optimization in 2026

Angad Singh•17 min read•
From Testing to Scaling: A Practical TikTok Ads Strategy Guide

From Testing to Scaling: A Practical TikTok Ads Strategy Guide

Shobhit Gupta•17 min read•
How to Set Up Custom Events on TikTok

How to Set Up Custom Events on TikTok

Brijesh Bharadwaj•11 min read•
The New Performance Loop: Bridging the Gap Between Generative AI Volume and Creative Intelligence

The New Performance Loop: Bridging the Gap Between Generative AI Volume and Creative Intelligence

Angad Singh•13 min read•
Advanced Ad Analytics: What Meta Misses and How to Fill the Gaps

Advanced Ad Analytics: What Meta Misses and How to Fill the Gaps

Angad Singh•10 min read•
Winning on Meta: The Best Tools for Testing and Scaling Ads

Winning on Meta: The Best Tools for Testing and Scaling Ads

Angad Singh•16 min read•
How to Set Up Custom Events on Meta Ads

How to Set Up Custom Events on Meta Ads

Angad Singh•12 min read•
7 Essential Tools for the TikTok Performance Stack (Analytics, AI, and Tracking)

7 Essential Tools for the TikTok Performance Stack (Analytics, AI, and Tracking)

Angad Singh•16 min read•
The 7 Best Facebook Ads Analytics Tools for Performance Marketers in 2025

The 7 Best Facebook Ads Analytics Tools for Performance Marketers in 2025

Angad Singh•6 min read•
Step-by-Step Guide to Building High Converting Demonstration Ads

Step-by-Step Guide to Building High Converting Demonstration Ads

Brijesh Bharadwaj•12 min read•
How to SetUp Meta Events Manager for Accurate Ad Tracking in 2026

How to SetUp Meta Events Manager for Accurate Ad Tracking in 2026

Angad Singh•9 min read•
7 Essential AI Tools for Performance Marketing Teams in 2026

7 Essential AI Tools for Performance Marketing Teams in 2026

Angad Singh•11 min read•
Top 7 Ad Reporting and Creative Analytics Platforms for Performance Marketers (2026)

Top 7 Ad Reporting and Creative Analytics Platforms for Performance Marketers (2026)

Angad Singh•10 min read•
Facebook Ad Budget Strategies: How to Allocate Your Daily Spend Effectively

Facebook Ad Budget Strategies: How to Allocate Your Daily Spend Effectively

Angad Singh•13 min read•
Meta Ads Library vs Segwise Competitor Tracking: Creative Visibility With Performance Intelligence

Meta Ads Library vs Segwise Competitor Tracking: Creative Visibility With Performance Intelligence

Angad Singh•5 min read•
How to Improve ROAS: Top Strategies to Maximize Returns

How to Improve ROAS: Top Strategies to Maximize Returns

Angad Singh•14 min read•
Top Alison.ai Alternatives for Smarter Creative Analytics Solutions

Top Alison.ai Alternatives for Smarter Creative Analytics Solutions

Brijesh Bharadwaj•12 min read•
Cross-Platform Ad Campaign Management: Meta, Google, TikTok & DSPs

Cross-Platform Ad Campaign Management: Meta, Google, TikTok & DSPs

Angad Singh•10 min read•
Segwise vs Adnova: Which Creative Optimization Platform Fits Your Workflow?

Segwise vs Adnova: Which Creative Optimization Platform Fits Your Workflow?

Angad Singh•4 min read•
How to Boost Meta ROAS in 2026 with AI-Powered Creatives

How to Boost Meta ROAS in 2026 with AI-Powered Creatives

Brijesh Bharadwaj•14 min read•
Understanding Customer Attributes for Smarter App Marketing Success

Understanding Customer Attributes for Smarter App Marketing Success

Brijesh Bharadwaj•15 min read•
Google Ads Benchmarks: What You Need To Know

Google Ads Benchmarks: What You Need To Know

Brijesh Bharadwaj•8 min read•
How DTC Brands Use UGC Scripts to Win on Facebook & TikTok

How DTC Brands Use UGC Scripts to Win on Facebook & TikTok

Brijesh Bharadwaj•11 min read•
Google Performance Max Channel Performance Reporting Guide

Google Performance Max Channel Performance Reporting Guide

Brijesh Bharadwaj•7 min read•
Andromeda Update and Its Marketing Impact

Andromeda Update and Its Marketing Impact

Brijesh Bharadwaj•12 min read•
8 AI Tools Every Marketer Needs for Creative Analytics in 2025

8 AI Tools Every Marketer Needs for Creative Analytics in 2025

Brijesh Bharadwaj•11 min read•
Tracking TikTok Ads Benchmarks: What’s a Good CTR?

Tracking TikTok Ads Benchmarks: What’s a Good CTR?

Angad Singh•12 min read•
Enhancing Creative Campaigns with AI: Top Strategies for Performance Marketing

Enhancing Creative Campaigns with AI: Top Strategies for Performance Marketing

Angad Singh•8 min read•
Creative Analytics Explained: How To Track, Measure, And Improve Ad Performance

Creative Analytics Explained: How To Track, Measure, And Improve Ad Performance

Shobhit Gupta•7 min read•
Understanding Meta Andromeda for Next-Gen Ad Strategies

Understanding Meta Andromeda for Next-Gen Ad Strategies

Angad Singh•9 min read•
Top AppsFlyer Creative Optimization Alternatives in 2025

Top AppsFlyer Creative Optimization Alternatives in 2025

Angad Singh•7 min read•
Essential Mobile App Analytics Metrics to Track

Essential Mobile App Analytics Metrics to Track

Angad Singh•12 min read•
Segwise vs Alison.ai: Which Creative Tool Fits Your Brand?

Segwise vs Alison.ai: Which Creative Tool Fits Your Brand?

Angad Singh•3 min read•
Segwise vs Appsflyer Creative Optimization: Which Tool Wins in 2025?

Segwise vs Appsflyer Creative Optimization: Which Tool Wins in 2025?

Brijesh Bharadwaj•5 min read•
Segwise vs Foreplay: Which One Is Right for You?

Segwise vs Foreplay: Which One Is Right for You?

Angad Singh•4 min read•
Segwise vs Tryatria: Which One Should You Pick?

Segwise vs Tryatria: Which One Should You Pick?

Angad Singh•4 min read•
Segwise vs Bestever: Which Tool Is Right for You?

Segwise vs Bestever: Which Tool Is Right for You?

Angad Singh•3 min read•
Segwise vs Motion: Choosing the Right Creative Analytics Tool

Segwise vs Motion: Choosing the Right Creative Analytics Tool

Brijesh Bharadwaj•3 min read•
Segwise vs Singular: Which Analytics Tool is Right for You?

Segwise vs Singular: Which Analytics Tool is Right for You?

Angad Singh•4 min read•
Creative Tagging Tools That Can Boost Your Ad Campaign ROI in 2025

Creative Tagging Tools That Can Boost Your Ad Campaign ROI in 2025

Angad Singh•7 min read•
How to Use AI for Marketing Optimization Success

How to Use AI for Marketing Optimization Success

Brijesh Bharadwaj•13 min read•
A Complete Guide to Programmatic Media Buying and Advertising

A Complete Guide to Programmatic Media Buying and Advertising

Angad Singh•17 min read•
How to Create Ads That Stop the Scroll: Top Tips for Success in 2025

How to Create Ads That Stop the Scroll: Top Tips for Success in 2025

Shobhit Gupta•8 min read•
Creative Fatigue: Understanding and Managing Ad Performance

Creative Fatigue: Understanding and Managing Ad Performance

Angad Singh•6 min read•
Why TikTok Ads Are Not Spending: 8 Solutions

Why TikTok Ads Are Not Spending: 8 Solutions

Angad Singh•8 min read•
How to Overcome TikTok Creative Fatigue

How to Overcome TikTok Creative Fatigue

Angad Singh•10 min read•
Mobile App Analytics 2025: SKAN, AAK & IDFA Metrics & Tools

Mobile App Analytics 2025: SKAN, AAK & IDFA Metrics & Tools

Angad Singh•12 min read•
Understanding Attribution Modeling in Marketing

Understanding Attribution Modeling in Marketing

Brijesh Bharadwaj•8 min read•
Understanding Lookback Windows in Marketing Attribution

Understanding Lookback Windows in Marketing Attribution

Angad Singh•5 min read•
Implement and Optimize Facebook Ad Tools for 2025

Implement and Optimize Facebook Ad Tools for 2025

Brijesh Bharadwaj•5 min read•
Top Facebook Ad Tools for Effective Campaign Management

Top Facebook Ad Tools for Effective Campaign Management

Angad Singh•5 min read•
Understanding Facebook's Aggregated Event Measurement

Understanding Facebook's Aggregated Event Measurement

Brijesh Bharadwaj•11 min read•
Complete Guide to Instagram Ad Sizes and Specs 2025

Complete Guide to Instagram Ad Sizes and Specs 2025

Brijesh Bharadwaj•5 min read•
Effective Ad Monetization Strategies Explained

Effective Ad Monetization Strategies Explained

Angad Singh•12 min read•
Marketing to Gen Z: Key Strategies for 2025

Marketing to Gen Z: Key Strategies for 2025

Angad Singh•9 min read•
Generating Successful Ad Creatives with AI

Generating Successful Ad Creatives with AI

Angad Singh•8 min read•
TikTok Creative Center: A Practical Guide for Advertisers

TikTok Creative Center: A Practical Guide for Advertisers

Brijesh Bharadwaj•11 min read•
Emerging Trends in Creative Strategy: What’s Shaping the Future of Advertising?

Emerging Trends in Creative Strategy: What’s Shaping the Future of Advertising?

Brijesh Bharadwaj•10 min read•
Elevate Your Ad Strategy: Expert Tips for Analyzing Competitors with TikTok Ad Library

Elevate Your Ad Strategy: Expert Tips for Analyzing Competitors with TikTok Ad Library

Brijesh Bharadwaj•10 min read•
Unlocking Google Ads Transparency Center: A Pro's Guide to Analyzing Competitor Ads

Unlocking Google Ads Transparency Center: A Pro's Guide to Analyzing Competitor Ads

Brijesh Bharadwaj•7 min read•
Everything You Need To Know About Meta Business Suite For Ad Management

Everything You Need To Know About Meta Business Suite For Ad Management

Brijesh Bharadwaj•8 min read•
Building A Winning Creative Strategy: A Step-By-Step Approach

Building A Winning Creative Strategy: A Step-By-Step Approach

Brijesh Bharadwaj•8 min read•
Analyzing And Measuring Campaign Performance Metrics And Strategies

Analyzing And Measuring Campaign Performance Metrics And Strategies

Angad Singh•6 min read•
Top Mobile Measurement Partners (MMPs) in 2025

Top Mobile Measurement Partners (MMPs) in 2025

Angad Singh•6 min read•