Tag: creative performance

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Multivariate Creative Testing: The Agency's Edge in 2026

Multivariate Creative Testing: The Agency's Edge in 2026

Angad Singh • 17 min read •
Mobile Ad Creative Trends: What Actually Converts Now

Mobile Ad Creative Trends: What Actually Converts Now

Angad Singh • 12 min read •
Creative Insights for Every Team: The 2026 Guide

Creative Insights for Every Team: The 2026 Guide

Angad Singh • 10 min read •
How AppLovin SparkLabs Used Generative AI to Triple Creative Output

How AppLovin SparkLabs Used Generative AI to Triple Creative Output

Angad Singh • 9 min read •
Ad Creative Testing Best Practices: A 2026 Guide

Ad Creative Testing Best Practices: A 2026 Guide

Brijesh Bharadwaj • 13 min read •
Creative Effectiveness: How to Score Ad Creative in 2026

Creative Effectiveness: How to Score Ad Creative in 2026

Angad Singh • 17 min read •
9 Best Dynamic Creative Optimization (DCO) Tools in 2026

9 Best Dynamic Creative Optimization (DCO) Tools in 2026

Angad Singh • 21 min read •
AI-Powered Creative Testing in Programmatic Campaigns: A 2026 Guide

AI-Powered Creative Testing in Programmatic Campaigns: A 2026 Guide

Angad Singh • 15 min read •
Google AI Ads Creative Update: New Tools for Ads & Merchant Center

Google AI Ads Creative Update: New Tools for Ads & Merchant Center

Angad Singh • 13 min read •
TikTok Creative Analysis: How Creator Partnerships and TikTok-Specific Content Drive Ad Performance

TikTok Creative Analysis: How Creator Partnerships and TikTok-Specific Content Drive Ad Performance

Angad Singh • 13 min read •
How to Structure a Modern Creative Team for App UA in 2026

How to Structure a Modern Creative Team for App UA in 2026

Angad Singh • 20 min read •
Playable Ads Production: Concept to Live in 4 Weeks

Playable Ads Production: Concept to Live in 4 Weeks

Angad Singh • 20 min read •
Can AI Creative Actually Cut CPIs by 70%? The Honest Math

Can AI Creative Actually Cut CPIs by 70%? The Honest Math

Angad Singh • 18 min read •
How to Pre-test Creatives in 2026: 2 Simple Methods That Actually Work

How to Pre-test Creatives in 2026: 2 Simple Methods That Actually Work

Angad Singh • 20 min read •
How to Iterate Winning Creatives: A Modular Variant System That Beats Fatigue

How to Iterate Winning Creatives: A Modular Variant System That Beats Fatigue

Angad Singh • 19 min read •
Ad Format Cheat Sheet: Meta, TikTok, AppLovin, Snap, YouTube

Ad Format Cheat Sheet: Meta, TikTok, AppLovin, Snap, YouTube

Angad Singh • 20 min read •
The Creative Trends That Actually Move CPI in 2026

The Creative Trends That Actually Move CPI in 2026

Angad Singh • 22 min read •
AI in Performance Creative: What's Working and What's Still Hype in 2026

AI in Performance Creative: What's Working and What's Still Hype in 2026

Brijesh Bharadwaj • 17 min read •
Meta Andromeda Update: The 2026 Creative Strategy Playbook

Meta Andromeda Update: The 2026 Creative Strategy Playbook

Angad Singh • 17 min read •
AI Ad Generators in 2026: A Buyer's Deep-Dive for Performance Marketers

AI Ad Generators in 2026: A Buyer's Deep-Dive for Performance Marketers

Angad Singh • 18 min read •
How to Track Competitor Ads on Meta: A 2026 Guide

How to Track Competitor Ads on Meta: A 2026 Guide

Angad Singh • 16 min read •
How to Build a Marketing Performance Tracking System in 2026

How to Build a Marketing Performance Tracking System in 2026

Brijesh Bharadwaj • 18 min read •
How to beat Meta's Andromeda algorithm: 8 practical steps for creative-led growth

How to beat Meta's Andromeda algorithm: 8 practical steps for creative-led growth

Angad Singh • 18 min read •
Meta Ads Related Media: Silent Spend Trap Marketers Need to Watch

Meta Ads Related Media: Silent Spend Trap Marketers Need to Watch

Angad Singh • 19 min read •
9 Best Ad Creative Analysis Tools in 2026

9 Best Ad Creative Analysis Tools in 2026

Angad Singh • 20 min read •
Top 10 AI Tools Transforming Ad Creative Analysis in 2026

Top 10 AI Tools Transforming Ad Creative Analysis in 2026

Angad Singh • 20 min read •
75 Meta Ad Ideas for When You're Stuck: Framework for Testing

75 Meta Ad Ideas for When You're Stuck: Framework for Testing

Angad Singh • 9 min read •
How Many Ads Should You Produce Each Month? A Budget-Based Framework

How Many Ads Should You Produce Each Month? A Budget-Based Framework

Angad Singh • 12 min read •
Here's what spending $115k in testing 5 AI UGC platforms teaches you

Here's what spending $115k in testing 5 AI UGC platforms teaches you

Angad Singh • 11 min read •
9 Charts To Tell If Media Buying or Creative Is Your Real Problem

9 Charts To Tell If Media Buying or Creative Is Your Real Problem

Angad Singh • 14 min read •
The 8 Best Creative Performance Tools for Scaling Ads in 2026

The 8 Best Creative Performance Tools for Scaling Ads in 2026

Angad Singh • 15 min read •
How to Test Creative Angles on Meta Ads Without Wasting Budget

How to Test Creative Angles on Meta Ads Without Wasting Budget

Angad Singh • 10 min read •
Top AI Ad Creative Analysis Tools to Find Winning Ads

Top AI Ad Creative Analysis Tools to Find Winning Ads

Angad Singh • 13 min read •
Creative Strategy in 2026: Bridging the Gap Between Data and Design

Creative Strategy in 2026: Bridging the Gap Between Data and Design

Angad Singh • 8 min read •
How To Catch Early Signs of Creative Fatigue in 2026

How To Catch Early Signs of Creative Fatigue in 2026

Angad Singh • 8 min read •
4 Essential Tools and Platforms to Maximize Meta Ad ROAS and Scale Creative Performance

4 Essential Tools and Platforms to Maximize Meta Ad ROAS and Scale Creative Performance

Angad Singh • 12 min read •
A Comprehensive Guide to Creative and Audience Intelligence

A Comprehensive Guide to Creative and Audience Intelligence

Angad Singh • 4 min read •
Meta Ads Library vs Segwise Competitor Tracking: Creative Visibility With Performance Intelligence

Meta Ads Library vs Segwise Competitor Tracking: Creative Visibility With Performance Intelligence

Angad Singh • 5 min read •
How SaaS and Subscription Apps Can Use Creative Patterns to Drive LTV Growth

How SaaS and Subscription Apps Can Use Creative Patterns to Drive LTV Growth

Angad Singh • 7 min read •
How Winning Brands Build Creative-First Marketing Strategies In Today's Competative Arena

How Winning Brands Build Creative-First Marketing Strategies In Today's Competative Arena

Angad Singh • 7 min read •
Beginner's Guide to AI in Advertising: Boost Your Creative Performance

Beginner's Guide to AI in Advertising: Boost Your Creative Performance

Angad Singh • 5 min read •