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Guide to Understanding Ad Attribution Models

Guide to Understanding Ad Attribution Models

Angad Singh•6 min read•
Understanding View-Through Attribution and Its Importance

Understanding View-Through Attribution and Its Importance

Angad Singh•8 min read•
Guide to Match 3 Playable Ads for Mobile Games

Guide to Match 3 Playable Ads for Mobile Games

Angad Singh•13 min read•
A Beginner's Guide to A/B Testing Ads for Optimization

A Beginner's Guide to A/B Testing Ads for Optimization

Angad Singh•15 min read•
Understanding Ad Exchanges and How They Work

Understanding Ad Exchanges and How They Work

Angad Singh•15 min read•
Meta’s Ad ROAS – Guide for Mobile Gaming UA Managers

Meta’s Ad ROAS – Guide for Mobile Gaming UA Managers

Angad Singh•18 min read•
Comprehensive Guide to Creating Effective Banner Ads

Comprehensive Guide to Creating Effective Banner Ads

Angad Singh•11 min read•