Angad Singh

Angad Singh

Marketing and Growth

The Publisher's Guide to AppLovin: Monetizing Mobile Apps in 2026

The Publisher's Guide to AppLovin: Monetizing Mobile Apps in 2026

Angad Singh•14 min read•
Multivariate Creative Testing: The Agency's Edge in 2026

Multivariate Creative Testing: The Agency's Edge in 2026

Angad Singh•17 min read•
Mobile Ad Creative Trends: What Actually Converts Now

Mobile Ad Creative Trends: What Actually Converts Now

Angad Singh•12 min read•
Creative Insights for Every Team: The 2026 Guide

Creative Insights for Every Team: The 2026 Guide

Angad Singh•10 min read•
How AppLovin SparkLabs Used Generative AI to Triple Creative Output

How AppLovin SparkLabs Used Generative AI to Triple Creative Output

Angad Singh•9 min read•
How to Set Up AppLovin or Axon Ads: A 2026 Playbook

How to Set Up AppLovin or Axon Ads: A 2026 Playbook

Angad Singh•19 min read•
FIFA World Cup Mobile App Trends: What 2022 Data Means for UA-Teams

FIFA World Cup Mobile App Trends: What 2022 Data Means for UA-Teams

Angad Singh•13 min read•
Creative Effectiveness: How to Score Ad Creative in 2026

Creative Effectiveness: How to Score Ad Creative in 2026

Angad Singh•17 min read•
AI-Powered Creative Testing in Programmatic Campaigns: A 2026 Guide

AI-Powered Creative Testing in Programmatic Campaigns: A 2026 Guide

Angad Singh•15 min read•
Google AI Ads Creative Update: New Tools for Ads & Merchant Center

Google AI Ads Creative Update: New Tools for Ads & Merchant Center

Angad Singh•13 min read•
TikTok Next 2026 Trend Report: A Performance Marketer's Playbook

TikTok Next 2026 Trend Report: A Performance Marketer's Playbook

Angad Singh•15 min read•
TikTok Top Ads Dashboard: How to Find Winning Creatives

TikTok Top Ads Dashboard: How to Find Winning Creatives

Angad Singh•13 min read•
Google Ads Creative-Reporting and GenAI Tools: What Changed and How to Adapt

Google Ads Creative-Reporting and GenAI Tools: What Changed and How to Adapt

Angad Singh•14 min read•
TikTok Creative Analysis: How Creator Partnerships and TikTok-Specific Content Drive Ad Performance

TikTok Creative Analysis: How Creator Partnerships and TikTok-Specific Content Drive Ad Performance

Angad Singh•13 min read•
Meta Creative Strategy for Ecommerce: The 2026 Playbook

Meta Creative Strategy for Ecommerce: The 2026 Playbook

Angad Singh•22 min read•
How to Structure a Modern Creative Team for App UA in 2026

How to Structure a Modern Creative Team for App UA in 2026

Angad Singh•20 min read•
Playable Ads Production: Concept to Live in 4 Weeks

Playable Ads Production: Concept to Live in 4 Weeks

Angad Singh•20 min read•
Can AI Creative Actually Cut CPIs by 70%? The Honest Math

Can AI Creative Actually Cut CPIs by 70%? The Honest Math

Angad Singh•18 min read•
The UA Manager Job in 2026: What Changed in Two Years

The UA Manager Job in 2026: What Changed in Two Years

Angad Singh•18 min read•
How to Test Creatives in the iOS-era: The 2026 Playbook

How to Test Creatives in the iOS-era: The 2026 Playbook

Angad Singh•22 min read•
From Inspiration to Live Ad: The Modern Creative Workflow

From Inspiration to Live Ad: The Modern Creative Workflow

Angad Singh•19 min read•
Briefing UGC Creators on TikTok: What to Cut, What to Add

Briefing UGC Creators on TikTok: What to Cut, What to Add

Angad Singh•22 min read•
How to Pre-test Creatives in 2026: 2 Simple Methods That Actually Work

How to Pre-test Creatives in 2026: 2 Simple Methods That Actually Work

Angad Singh•20 min read•
How to Iterate Winning Creatives: A Modular Variant System That Beats Fatigue

How to Iterate Winning Creatives: A Modular Variant System That Beats Fatigue

Angad Singh•19 min read•
Anatomy of a Top-Performing Video Ad: A Frame-by-Frame Breakdown

Anatomy of a Top-Performing Video Ad: A Frame-by-Frame Breakdown

Angad Singh•19 min read•