Angad Singh

Angad Singh

Marketing and Growth

Why Ad Network-Level Metrics Fall Short: The Case for Element-Level Creative Tagging

Why Ad Network-Level Metrics Fall Short: The Case for Element-Level Creative Tagging

Angad Singh•6 min read•
How to Use Google Ads Lookalike Audiences to Reach High-Intent Users

How to Use Google Ads Lookalike Audiences to Reach High-Intent Users

Angad Singh•7 min read•
How to Personalize the Ad Creatives Across Channels?

How to Personalize the Ad Creatives Across Channels?

Angad Singh•11 min read•
How TikTok Ads Manager Helps Marketers Build Stronger Campaigns

How TikTok Ads Manager Helps Marketers Build Stronger Campaigns

Angad Singh•8 min read•
A Practical Guide to Using AI in DTC Advertising

A Practical Guide to Using AI in DTC Advertising

Angad Singh•12 min read•
Best DTC Ad Creative Hooks for 2026: Types, Examples, and Benchmarks

Best DTC Ad Creative Hooks for 2026: Types, Examples, and Benchmarks

Angad Singh•19 min read•
How to Plan, Launch & Optimize High-ROAS Holiday Campaigns for Christmas 2026

How to Plan, Launch & Optimize High-ROAS Holiday Campaigns for Christmas 2026

Angad Singh•11 min read•
10 Proven Festive Ad Hooks to Boost ROAS in 2026

10 Proven Festive Ad Hooks to Boost ROAS in 2026

Angad Singh•9 min read•
Ultimate 2026 Guide: Campaign Naming Convention for Ad Creatives

Ultimate 2026 Guide: Campaign Naming Convention for Ad Creatives

Angad Singh•14 min read•
AppsFlyer Fall Release 2026: Must-Know Updates

AppsFlyer Fall Release 2026: Must-Know Updates

Angad Singh•6 min read•
TikTok Smart+ in 2026: What It Is and How to Win With It

TikTok Smart+ in 2026: What It Is and How to Win With It

Angad Singh•12 min read•
Google Privacy Sandbox Update 2026: Why Google Shut It Down

Google Privacy Sandbox Update 2026: Why Google Shut It Down

Angad Singh•12 min read•
TikTok Ads Benchmarks 2026: What's a Good CTR?

TikTok Ads Benchmarks 2026: What's a Good CTR?

Angad Singh•13 min read•
UGC, Testimonials & Comments: Social Proof Strategies That Win on Facebook

UGC, Testimonials & Comments: Social Proof Strategies That Win on Facebook

Angad Singh•7 min read•
The Essential Guide to Crafting a Winning Creative Brief

The Essential Guide to Crafting a Winning Creative Brief

Angad Singh•12 min read•
How to Use Facebook Ad Library for Smarter Ad Strategies

How to Use Facebook Ad Library for Smarter Ad Strategies

Angad Singh•11 min read•
Types of Target Audiences: The 2026 Guide for Marketers

Types of Target Audiences: The 2026 Guide for Marketers

Angad Singh•19 min read•
Using Cost Caps to Find Winning Ads and Optimize ROI in 2026

Using Cost Caps to Find Winning Ads and Optimize ROI in 2026

Angad Singh•10 min read•
How to Prevent Audience Overlap in Your Ad Campaigns (2026)

How to Prevent Audience Overlap in Your Ad Campaigns (2026)

Angad Singh•10 min read•
Understanding Meta Andromeda for Next-Gen Ad Strategies

Understanding Meta Andromeda for Next-Gen Ad Strategies

Angad Singh•9 min read•
Google’s Integrated Conversion Measurement (ICM): Smarter Attribution for App Campaigns

Google’s Integrated Conversion Measurement (ICM): Smarter Attribution for App Campaigns

Angad Singh•7 min read•
Top AppsFlyer Creative Optimization Alternatives in 2026

Top AppsFlyer Creative Optimization Alternatives in 2026

Angad Singh•27 min read•
Understanding Creative Automation for Ad Creatives

Understanding Creative Automation for Ad Creatives

Angad Singh•8 min read•
Paid Ads Analytics Explained: A Creative Optimization Guide

Paid Ads Analytics Explained: A Creative Optimization Guide

Angad Singh•9 min read•
What is CPR in Facebook Ads and How to Improve It

What is CPR in Facebook Ads and How to Improve It

Angad Singh•10 min read•