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How AppLovin SparkLabs Used Generative AI to Triple Creative Output

How AppLovin SparkLabs Used Generative AI to Triple Creative Output

Creative Analytics

Angad Singh • Jun 08, 2026 • 9 min read

Ad Creative Testing Best Practices: A 2026 Guide

Ad Creative Testing Best Practices: A 2026 Guide

Strategy & Optimization

Brijesh Bharadwaj • Jun 08, 2026 • 13 min read

How to Set Up AppLovin or Axon Ads: A 2026 Playbook

How to Set Up AppLovin or Axon Ads: A 2026 Playbook

Strategy & Optimization

Angad Singh • Jun 08, 2026 • 19 min read

FIFA World Cup Mobile App Trends: What 2022 Data Means for UA-Teams

FIFA World Cup Mobile App Trends: What 2022 Data Means for UA-Teams

Strategy & Optimization

Angad Singh • Jun 08, 2026 • 13 min read

Creative Effectiveness: How to Score Ad Creative in 2026

Creative Effectiveness: How to Score Ad Creative in 2026

Creative Analytics

Angad Singh • Jun 03, 2026 • 17 min read

7 Best Mobile Gaming Ad Platforms for User Acquisition in 2026

7 Best Mobile Gaming Ad Platforms for User Acquisition in 2026

Tools & Comparisons

Shobhit Gupta • Jun 03, 2026 • 17 min read

AI-Powered Creative Testing in Programmatic Campaigns: A 2026 Guide

AI-Powered Creative Testing in Programmatic Campaigns: A 2026 Guide

Creative Analytics

Angad Singh • Jun 03, 2026 • 15 min read

Google AI Ads Creative Update: New Tools for Ads & Merchant Center

Google AI Ads Creative Update: New Tools for Ads & Merchant Center

Creative Analytics

Angad Singh • Jun 02, 2026 • 13 min read

TikTok Next 2026 Trend Report: A Performance Marketer's Playbook

TikTok Next 2026 Trend Report: A Performance Marketer's Playbook

Strategy & Optimization

Angad Singh • Jun 02, 2026 • 15 min read

TikTok Top Ads Dashboard: How to Find Winning Creatives

TikTok Top Ads Dashboard: How to Find Winning Creatives

Creative Analytics

Angad Singh • Jun 02, 2026 • 13 min read

Google Ads Creative-Reporting and GenAI Tools: What Changed and How to Adapt

Google Ads Creative-Reporting and GenAI Tools: What Changed and How to Adapt

Strategy & Optimization

Angad Singh • Jun 02, 2026 • 14 min read

TikTok Creative Analysis: How Creator Partnerships and TikTok-Specific Content Drive Ad Performance

TikTok Creative Analysis: How Creator Partnerships and TikTok-Specific Content Drive Ad Performance

Creative Analytics

Angad Singh • Jun 02, 2026 • 13 min read

Meta Creative Strategy for Ecommerce: The 2026 Playbook

Meta Creative Strategy for Ecommerce: The 2026 Playbook

Strategy & Optimization

Angad Singh • Jun 02, 2026 • 22 min read

How to Structure a Modern Creative Team for App UA in 2026

How to Structure a Modern Creative Team for App UA in 2026

Strategy & Optimization

Angad Singh • Jun 01, 2026 • 20 min read

Playable Ads Production: Concept to Live in 4 Weeks

Playable Ads Production: Concept to Live in 4 Weeks

Creative Analytics

Angad Singh • Jun 01, 2026 • 20 min read

Can AI Creative Actually Cut CPIs by 70%? The Honest Math

Can AI Creative Actually Cut CPIs by 70%? The Honest Math

Creative Analytics

Angad Singh • Jun 01, 2026 • 18 min read

The UA Manager Job in 2026: What Changed in Two Years

The UA Manager Job in 2026: What Changed in Two Years

Strategy & Optimization

Angad Singh • Jun 01, 2026 • 18 min read

How to Test Creatives in the iOS-era: The 2026 Playbook

How to Test Creatives in the iOS-era: The 2026 Playbook

Creative Analytics

Angad Singh • May 02, 2026 • 22 min read

From Inspiration to Live Ad: The Modern Creative Workflow

From Inspiration to Live Ad: The Modern Creative Workflow

Creative Analytics

Angad Singh • May 01, 2026 • 19 min read

Briefing UGC Creators on TikTok: What to Cut, What to Add

Briefing UGC Creators on TikTok: What to Cut, What to Add

Creative Analytics

Angad Singh • May 01, 2026 • 22 min read

How to Pre-test Creatives in 2026: 2 Simple Methods That Actually Work

How to Pre-test Creatives in 2026: 2 Simple Methods That Actually Work

Creative Analytics

Angad Singh • May 01, 2026 • 20 min read

How to Iterate Winning Creatives: A Modular Variant System That Beats Fatigue

How to Iterate Winning Creatives: A Modular Variant System That Beats Fatigue

Creative Analytics

Angad Singh • May 01, 2026 • 19 min read

Where UA Teams Get Creative Inspiration in 2026: 11 Sources Marketers Check

Where UA Teams Get Creative Inspiration in 2026: 11 Sources Marketers Check

Tools & Comparisons

Angad Singh • May 01, 2026 • 25 min read

Anatomy of a Top-Performing Video Ad: A Frame-by-Frame Breakdown

Anatomy of a Top-Performing Video Ad: A Frame-by-Frame Breakdown

Creative Analytics

Angad Singh • May 01, 2026 • 19 min read

How to Test Playables: Why CTR Is the Wrong Metric in 2026

How to Test Playables: Why CTR Is the Wrong Metric in 2026

Creative Analytics

Angad Singh • May 01, 2026 • 21 min read

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