How AI Is Revolutionizing Mobile User Acquisition in 2025MarketingAngad Singh•March 26, 2025•6 min read
Cracking the Code: How Evony's Ads Built a Winning StrategyCracking CreativesAngad Singh•March 19, 2025•4 min read
TikTok Creative Center: A Practical Guide for AdvertisersResourceBrijesh Bharadwaj•March 18, 2025•11 min read
Emerging Trends in Creative Strategy: What’s Shaping the Future of Advertising?MarketingAngad Singh•March 18, 2025•13 min read
Elevate Your Ad Strategy: Expert Tips for Analyzing Competitors with TikTok Ad LibraryResourceBrijesh Bharadwaj•March 18, 2025•12 min read
Unlocking Google Ads Transparency Center: A Pro's Guide to Analyzing Competitor AdsResourceBrijesh Bharadwaj•March 18, 2025•8 min read
How Whiteout Survival's Ads Drove $1B+ in 2024Cracking CreativesAngad Singh•March 12, 2025•4 min read
Mobile Game Advertising in 2025: Key Insights and Best PracticesMarketingAngad Singh•March 11, 2025•7 min read
Cracking the CPM code: How to maximize ROI in mobile game adsMonetizationAngad Singh•March 07, 2025•11 min read
Examples Of Interactive Ads For Maximizing Audience EngagementMonetizationAngad Singh•March 06, 2025•7 min read
The Most Powerful Tools for Creative ReportingMonetizationBrijesh Bharadwaj•March 06, 2025•11 min read
Facebook Ad Hooks That Actually Work: A Breakdown of 2024’s Most Engaging ApproachesMonetizationBrijesh Bharadwaj•March 05, 2025•9 min read
Unlocking Facebook’s Ad Library: How to Analyze Competitor Ads Like a ProMonetizationAngad Singh•March 05, 2025•8 min read
Everything You Need To Know About Meta Business Suite For Ad ManagementUser AcquisitionAngad Singh•March 03, 2025•8 min read
Building A Winning Creative Strategy: A Step-By-Step ApproachUser AcquisitionAngad Singh•March 03, 2025•11 min read
Creative Analytics Explained: How To Track, Measure, And Improve Ad PerformanceUser AcquisitionShobhit Gupta•March 03, 2025•8 min read
Solving Challenges In Mobile Gaming Analytics With Data InsightsUser AcquisitionAngad Singh•March 03, 2025•8 min read
How Early Monetization Supercharges User Acquisition for Mobile GamesUser AcquisitionBrijesh Bharadwaj•February 26, 2025•5 min read
Perfecting Creative Workflows Process for High-Impact Mobile Game CampaignsMarketingAngad Singh•February 24, 2025•5 min read
Fake Ads & Mobile Gaming: How Studios Balance Clickbait, Gameplay Integrity, and ProfitabilityMarketingAngad Singh•February 24, 2025•7 min read
Steps To Mastering The Creative Workflow Process In Gaming App MarketingMarketingBrijesh Bharadwaj•February 21, 2025•14 min read
Analyzing And Measuring Campaign Performance Metrics And StrategiesUser AcquisitionAngad Singh•February 21, 2025•10 min read
Unlocking the Full Potential of Mobile User Acquisition (UA) with AIUser AcquisitionAngad Singh•February 21, 2025•6 min read
Benchmark ROAS For Mobile Games In Different Countries And Across Different Ad-NetworksUser AcquisitionAngad Singh•February 20, 2025•9 min read
Top Mobile Measurement Partners (MMPs) in 2025User AcquisitionAngad Singh•February 19, 2025•11 min read
Power of Creative Ads in Mobile Games & App MarketingMarketingAngad Singh•February 18, 2025•5 min read
Understanding the LTV to CAC Ratio in Gaming Apps: How to Define and Calculate ItMarketingBrijesh Bharadwaj•February 18, 2025•12 min read
Unlocking Creative Insights: A Game-Changer in Mobile App MarketingMarketingAngad Singh•February 12, 2025•5 min read
Fail Ads in Mobile Gaming: Lower CPI and High Mobile Ad PerformanceUser AcquisitionAngad Singh•February 12, 2025•5 min read
Mastering the Power of Incrementality in Mobile Games and App MarketingMarketingAngad Singh•February 11, 2025•7 min read
Mobile Gaming App User Retention Strategies and BenchmarksObservabilityAngad Singh•February 07, 2025•11 min read
Understanding ROAS in Google Ads: A Simple GuideObservabilityAngad Singh•February 05, 2025•12 min read
Leveraging Cognitive Biases in Mobile Game Ads: Real-World Examples & Psychological TheoriesUser AcquisitionAngad Singh•February 05, 2025•9 min read
Incrementality: What is it & why is it important?ResourceBrijesh Bharadwaj•February 04, 2025•5 min read
Understanding the Difference between ROAS and ROI in MarketingMarketingAngad Singh•January 27, 2025•8 min read
Predictive Analytics: Uses in Mobile Games and App MarketingMarketingBrijesh Bharadwaj•January 27, 2025•11 min read
Top Mobile Gaming App Marketing Strategies You Must KnowMarketingAngad Singh•January 27, 2025•15 min read
Understanding the Future and Basics of Creative Analytics in Gaming AppsMarketingAngad Singh•January 27, 2025•12 min read
Receiving Postbacks in Different Conversion Windows with SKAN 4.0ResourceAngad Singh•January 27, 2025•4 min read
The Future of Gaming Marketing: Next-Gen MMM is a Game-ChangerUser AcquisitionAngad Singh•January 20, 2025•4 min read
A Guide for Creating High-Converting UGC Ads for Mobile GamesUser AcquisitionAngad Singh•January 17, 2025•9 min read